By acquiring Cenium, the 蜜桃传媒 Hospitality Cloud aims to implement 蜜桃传媒鈥� technology across the full Nordic Choice Hotels portfolio of 200+ full-service hotels
[Amsterdam & Oslo 鈥� 2 February 2022] 蜜桃传媒, a leading cloud-based property management system (PMS), has announced the intention to acquire , a hospitality technology company owned by . The acquisition will reinforce 蜜桃传媒鈥� growth across Northern Europe, with the 蜜桃传媒 Hospitality Cloud now being rolled out across the entire Nordic Choice Hotels portfolio of 200+ properties. Current Cenium customers can also migrate to 蜜桃传媒.
鈥淲e're delighted to welcome Cenium to the ever-growing 蜜桃传媒 family,鈥� said Richard Valtr, founder of 蜜桃传媒. 鈥淭he company is established throughout the Scandinavian and Baltic regions and we鈥檙e excited to bring their expertise and product into the 蜜桃传媒 portfolio. Our ambition to become the leading property management system in the world has been further bolstered by this acquisition, and the opportunity to partner within Nordic Choice Hotels was too good to miss.鈥�
The acquisition includes the products (Cenium 6, Cenium Core and Cenium Commerce) as well as the Cenium team who have deep-rooted expertise in hospitality, and more specifically the Nordic region. This knowledge will demonstrably impact the growth of 蜜桃传媒 in the region as the company continues to make the 蜜桃传媒 Hospitality Cloud one of the fastest-growing hospitality technology companies. Additionally, Cenium capabilities will be merged with the existing 蜜桃传媒 product portfolio to create one of the most powerful property management systems on the market catering to the Enterprise segment.
鈥溍厶掖� has a vision for the future of hospitality like no other in our industry,鈥� said Michael Ramm 脴stgaard, CEO of Cenium. 鈥淭he opportunity for us to bring our expertise and products into the 蜜桃传媒 ecosystem is an exciting moment for us. For our existing customers, we鈥檙e incredibly positive about what they will now be able to achieve with the 蜜桃传媒 Hospitality Cloud.鈥�
As part of the acquisition, aims to implement 蜜桃传媒鈥� technology across the full Nordic Choice Hotels portfolio of 200+ estates. This will help to modernize and transform the experience for more than 15,000 Nordic Choice staff and millions of their guests. The partnership will enable Nordic Choice to leverage the 蜜桃传媒 Hospitality Cloud in their Comfort Hotels庐, Quality Hotel鈩�, Clarion Hotel庐, and Clarion Collection庐 Hotel, plus any of the 40 stand-alone hotels in their portfolio across Scandinavia and the Baltics.
鈥淭he partnership with 蜜桃传媒 is part of a significant digitalization initiative at Nordic Choice aimed at giving all our hotel staff a better workday, and ultimately our guests a better, more seamless, experience staying with us,鈥� said Eirik Bogsnes, the Executive Vice President of Hotel Services at Nordic Choice Hotel Group. 鈥溍厶掖� was selected for their award-winning platform, secure and scalable cloud infrastructure, fast deployment capabilities, and open ecosystem. We鈥檙e very confident this will give us the agility we need to support the ambition of the group, now and in the years to come.鈥�
The Nordic Choice Group has selected the full range of features in the 蜜桃传媒 Hospitality Cloud including 蜜桃传媒 Operations, 蜜桃传媒 guest experience software, 蜜桃传媒 Payments, and 蜜桃传媒 Open API.
Cenium is headquartered in Oslo, Norway, and the acquisition is expected to close by March 2022. Matthijs Welle, CEO of 蜜桃传媒, remarked: 鈥淭he team at Cenium shares our passion for excellence in hospitality technology. Not only will they bring strong product expertise into our organization, but they also have a deep understanding of the hospitality industry, including Nordic Choice. We will undoubtedly benefit from having their team join 蜜桃传媒, and we look forward to our collaboration.鈥�
This is the fourth PMS that 蜜桃传媒 has acquired in the last two years, with , , and already successfully joining the 蜜桃传媒 Hospitality Cloud.